As we grapple as a society to address the scourge of gender-based violence (GBV) and unequal gender dynamics, an important sector that is often overlooked is the media and creative industry.
The stories we hear and the images we see not only reflect our society, but they explain, shape and influence its future. This Statement of Commitment for Gender Equality in South African Media is meant to be a document that motivates South African news and entertainment media to take on the roles and responsibilities that come with this influence. It is meant to guide the way for signatories to become a positive force in this country’s struggle with gender inequality and gender-based violence (GBV).
Sign up as a practitioner using the link on the right. Companies can make a commitment by downloading the Introductory Letter on the right, signing it and sending it to: Luxolo.firstname.lastname@example.org
The statement was developed as part of the Step It Up for Gender Equality in South African Media (Step It Up) project, an initiative started by UN Women South Africa and the Partnerships for Prevention of Violence against Women and Girls in Southern Africa Programme.
The Statement of Commitment forms part of the Step It Up project and was jointly drafted by media organizations and practitioners, the government institutions regulating the sector and civil society. It is directed at companies and individuals working in the South African news and entertainment broadcast media including radio, television and community radio.
The Statement of Commitment for Gender Equality in South African Media is a voluntary document intended to create awareness, self-accountability and a recognition of the responsibility held by the signing companies and individual practitioners.